Wednesday, May 7, 2014


Ray Kelvin, founder of Ted Baker
For Ted Baker London that is!  One would easily assume at first that Ted Baker is a self-named clothing company, as with most designer labels.  However, the founder of Ted Baker is really a private man, perhaps even publicly shy?  Reference his humble photo to the right.

Raymond (Ray) Stuart Kelvin opened his first store in Glasgow in 1988.  Initially, Ted Baker specialized in men's contemporary shirts.  With an unwavering emphasis on design, product quality, attention to detail, and Kelvin's quirky sense of humor, the company has become a leading lifestyle brand with 362 stores worldwide.

Adopting the slogan, "No Ordinary Designer Label" from the start, Ted Baker clearly demonstrates originality and wit in its designs.  All products of this fashion house has a Ted Baker quote concealed somewhere inside.

For instance, the men's wallet I gifted to a friend recently contained a Ted Baker coin depicting a compass with the bold statement, "East, West, Ted is the Best."  Inside a women's wallet, there is a friendly advice that says, "The more you give, the more you get!"  The coat label of the Ted Baker Wrenn Wool Peplum Jacket I purchased last April is embroidered with, "Beautiful, inside and out."  Actually, many of Ted Baker's women's clothing have this phrase, which accurately embodies their superior craftsmanship.

Ted Baker Wrenn Wool Peplum Jacket - $398
Beautiful inside and out, it truly is!
See the floral-print lining?  Pretty as a silk scarf!
Amazing quality and attention to detail!

I  may have purchased the coat at full-price, but for two days, Ted Baker is offering 20% off all items!  Valid online only today with code 20TED, then both online and in-stores tomorrow.

Since the beginning of this season, I have coveTED this Ted Baker dress below, and finally purchased it today (this type of discount does not come often from Ted).  I cannot wait for it to arrive and see it in person!

Ted Baker Remma dress from their Tux Collection - $775
Photo credits: Ted Baker London

For the ladies, won't you pick up a new Spring frock as well?  For the gents, perhaps a new British suit, but be certain it has a ticket pocket to ensure true English spirit, such as the Bukjak Wool Jacket from the Endurance Collection!
Photos within this post belongs to Ted Baker, unless otherwise stated.

No comments:

Post a Comment